40 Days to 40 (#40DT40)

40-Day Fitness Challenge to Help You Get Consistent, Build Strength and Feel Like a Badass at Any Age 💅

Complete 29 short workouts over the course of 40 days and uplevel your fitness for good💪

The LIVE 2023 SUMMER CHALLENGE begins Wednesday July 5th!

Doors close for enrollment on Wednesday June 28th at midnight PST

The Fit Summer Challenge: Accountability ONLY (for those who already own #40DT40) for $29
The Fit Summer Challenge: #40DT40 + Accountability for $69

DETAILS for the July 2023 Live 40-day Challenge👇


TWO OPTIONS FOR PARTICIPANTS:

1) If you already own the 40 Days to 40 fitness program, you will just have to enroll in the Accountability portion, which gives you access to our daily accountability threads, private community, coaching, nutrition guidance, form help and of course, PRIZES (both weekly and grand)!

2) If you don't own 40 Days to 40 yet, you'll enroll in the bundle, which includes both the program ($40) and the 40-day accountability.

LASTLY ...

Everyone who enrolls before Wednesday June 28th at midnight PST will get their hands on BRAND NEW BONUS WORKOUTS that I’ve been cooking up - comin’ in hot! I’ve been testing these and you are gonna love them!

Annnnnd a special SURPRISE BONUS for EVERYONE who enrolls before Wednesday June 28th at midnight PST

Each week during the challenge, we’ll be going LIVE to teach the #Moderation365 nutrition curriculum and sharing the tools, strategies AND reasoning for all of the things we teach our nutrition clients!

The weekly live training will happen every Wednesday starting July 5th, and of course the recordings will stay in the community for later watching and implementation.

The best thing about this is … we’re gonna be giving you short, little homework assignments to start *practicing*--no perfection required! (look, I like to enjoy food too, so I promise we won’t ruin your summer with strict rules and meticulous counting or measuring! Gross. Lol.

#Moderation365 is the reason I have literally not dieted in over 12 years, AND we have over 10,000 clients who have gotten their life back as a result of learning and mastering these tools.

This nutrition bonus is worth $379!

Yours free, but only if you enroll by the end of day tomorrow.

I turned 40 a couple years ago, but a lot of my JillFit fam is about to enter the next decade or already have, so I thought ...
... what better way to celebrate than with 40 days of workouts with my favorite exercise buddies!

#40DT40 was created to provide a challenge for all of us to get CONSISTENT with weights, build STRENGTH + ATHLETICISM (hello, 40 is NOT "over the hill") and feel like a BADASS at any age.

No extremes or the pressure to "get in the best shape of your life" -- it's only 40 days and you know I don't do anything unsustainable -- BUT it is a chance to push yourself a little past your comfort zone and show yourself what you're made of.

This is a 40-day LIVE CHALLENGE that starts Wednesday July 5th, and I'll be doing the workouts right alongside you!

Here's What's Happenin'


#40DT40 is a Workout Consistency Challenge ... but it's so much more!

I've run workout consistency challenges every year for the last 8 years and every time we've had thousands of participants and have cultivated a kickass community of gals who want to support one another and bond through the iron (think #20x20, #MetconMonster, #PhysiqueWeek, #Lean60).

Every time in the past, the challenges have been 7 days up to 20 days in duration ...

Not this time!

I'm asking you to put some skin in the game and COMMIT to 40 total days (and of course set yourself up for habit change and continued consistency and progress after, which is why this challenge is actually DOABLE and not extreme).

This is a LIVE CHALLENGE you'll be doing right alongside me starting Wednesday July 5th!

The name of the game is consistency and results!

The goal is to dial in our fitness routines and challenge ourselves by completing short, but intense metabolic conditioning workouts. These workouts are specifically designed to elicit physique change in 20-40 minutes or less with consistency. These are weight training workouts, but you will also feel the cardio burn!

In order to complete the challenge, you must complete 29 workouts over the 40 days (an average of 5 workouts a week).

Yes, this is going to be tough! That’s why it’s a “challenge” but all workouts are 20-40 minutes MAX, and as the goal is consistency, I want you to do what you need to to get them in! Join thousands of others ho have taken part in this momentum-building challenge!

These workouts are all you need.

So I am recommending you do them as is, with as much leisure walking and restorative stuff thrown in as you want but honestly not too much extra. This is a full-blown full-body workout program, including 2 leg days per week and 3 upper body days + some short, sweaty metabolic conditioning (Metcons) thrown in.

The goal is quick, intense and results-driven. We are focused on results, not duration. 

You can do the workouts at home with dumbbells (I recommend 1 heavier and 1 lighter set), or at a gym if you have access to barbells.

Click the button and LFG!

As always, if you have any questions, you can always email me: [email protected].

What People Have to Say About JillFit Workouts

What's Included in #40DT40?


  • Brand new workouts programmed to elicit REAL results—these are fire! Mostly strength training with some cardio intervals and metabolic conditioning workouts throw in. If you've done any of my other programs, #40DT40 is a combination of #LeanBuilding and #PhysiqueFinishers. The program is a full-body split, 5 days per week, all workouts will take you 20-40 minutes.

  • All workouts contained on convenient print-and-go PDFs and access to a mobile-friendly app/website that's password protected and easy to access. You'll have lifetime access.

  • Demo videos for each individual workout breaking down the form of each individual movement. These are formatted to help you master form for each movement so you don't have to wonder if you are doing it right or be worried you'll hurt yourself. These demo videos are short and to-the-point so you dont have to spend all day watching videos but instead can get what you need and get into the workout ASAP.

  • Warm-up and cool-down videos to help you stay safe and recover more effectively.

  • A suggested workout calendar to help you build these workouts seamlessly into your week (it's the exact schedule I'll be following!) to help keep you on track and give you the room to adjust as needed based on your schedule.

  • Connection, accountability and camaraderie via our exclusive Instagram community. Use the hashtag #40DT40 to connect with others who have done or are currently doing the challenge so we can cheer on our fellow fitness babes and get the support and accountability we need to make it the full 40 days!
  • And so much more!

THIS PROGRAM IS VALUED AT OVER $250!

Our Challenge Communities are ALWAYS Epic

I can't wait to get to know you and see your shares!

More Workout Feedback from Clients:

Hi! I'm Jill, your coach!

I’m Jill Coleman, aka @JillFit!

And I'm so pumped to bring you the 40 Days to 40 Fitness Challenge!

This program is going to help you generate a ton of results, experience camaraderie, getting the support and guidance you need and of course, get plenty of good, old-fashioned sweaty workouts under your belt.

My personal exercise philosophy is short-duration, high-intensity, so all workouts are 20-40 minutes or less, and will have you breathless and burning!

Over the last 23 years as a fitness professional, my own personal journey from trainer to competitor to fitness model to CrossFitter and more has led me to my final exercise resting place--and that is heavy weight training combined with metabolic conditioning workouts for BEST physique results in less time.

After years and years of obsessive dieting and hours of exercise, I now refuse to be in the gym longer than 45 minutes, and it's been this shift into shorter, more intense workouts that has allowed for me to stay fit, lean and functional as I approach my 40th birthday.

I want you to have a life outside the gym! And do things that make you feel good, athletic and like the inner badass you are! The #40DT40 workouts will facilitate that.

During the pandemic especially, I know that so may folks are struggling with workout consistency and accountability. So the #40DT40 Challenge was born out of the desire to gain momentum and do it with an amazing team of people supporting you and cheering you on!

40 Days to 40 (#40DT40)

40-Day Fitness Challenge to Help You Get Consistent, Build Strength and Feel Like a Badass at Any Age 💅

In this exclusive 40-day fitness program, you'll up-level your fitness for good, guaranteed.

The goal is complete 29 short workouts over the course of 40 days 👀💪

You in?

The Fit Summer Challenge: Accountability ONLY (for those who already own #40DT40) for $29
The Fit Summer Challenge: #40DT40 + Accountability for $69

Frequently Asked Questions

DISCLAIMER: These workouts are designed for educational and sharing purposes, and you follow them at your own risk. You are an adult, capable of listening to your body and knowing what it can and can’t handle. I have done my best to prepare you for a safe and effective workout, but please speak with your physician before starting any fitness program, especially if you are at a higher risk for illness and injury. Jill Coleman and Jill Coleman Fitness, S. Corp assume no risk for your voluntary participation in this program.